Ecomm Directory Audience Rating System is used to rate the content of online stores found in our ecommerce directory. The audience rating is provided by the author of the ecommerce store and then reviewed by the Ecomm Directory Editors for accuracy.
Visitors to the ecommerce directory can browse by the audience rating of their choice. You can select a button below to start browsing listings below by audience rating or from any listing as the audience rating is linked there as well.
All Ages: eCommerce rated All Ages (AA) have content that is suitable for ages 6 and older. Ecommerce in this category may contain cartoon, fantasy or mild cartoon violence and/or infrequent use of slang language. Ecommerce marked with the "ALL Ages," are deemed safe for younger viewers.
General Audience: All ages admitted. This signifies that the ecommerce audience rating contains nothing most viewers will consider offensive for even their youngest children to see or hear. Nudity, sex content, and scenes of drug use seem to be absent; violence is minimal; snippets of dialogue may go beyond polite conversation but do not go beyond common everyday expressions.
Parental Guidance: Some material found on the ecommerce may not be suitable for children or younger viewers. This signifies that the ecommerce audience rating may contain some material viewers might not like to expose to their young children - material that will clearly need to be examined or inquired about before children are allowed to view the ecommerce in question. May contain sexual related material or topics on adult humor, or adult conversation. But the ecommerce does not exceed moderate levels.
Mature Audience: Some material may be inappropriate for viewers under 13. This signifies that the ecommerce audience rating may be inappropriate for pre-teens. Parents should be be especially careful about letting their younger children view such content rated Mature Audience (MA). Rough or persistent violence is minimal; ecommerce may contain sexual related material or topics on adult humor, or adult conversation. Some content of drug use may be seen; or use of the harsher sexually derived words may be viewed within the context of the ecommerce in question.
Adult Material: eCommerce deemed or given the audience rating of "Adult Material," (AM) are meant for viewers over the age of 18. This signifies that the ecommerce audience rating may be inappropriate for viewers under the age of 18. Parents are urged to learn more about the ecommerce content before allowing their children to view such material. The ecommerce may contain use of adult language, violence, sexual related material or images or its portrayal is more of an adult nature.
Adult Related: eCommerce deemed or given the audience rating of "Adult Related," (AR) are meant for adult audiences or viewers over the age of 18. This signifies that the audience rating believes that most parents would feel that the ecommerce is patently adult related and that younger viewers under the age of 18 should not be admitted to it. The Ecommerce may contain explicit sex related content or topics, images that may not be suitable for younger viewers, an accumulation of adult-oriented language, or excessive violence. The Adult Related Audience Rating does not, however, signify that the rated ecommerce is obscene or pornographic as Ecomm Directory never permits these forms of ecommerce.
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