4 New Tools for eCommerce Success
eCommerce has recently evolved into an entirely different beast. From small digital retail environments, an entire industry spawned. Today, the world’s largest online marketplace, Amazon.com, generates more than $135 billion per year with figures continuing to balloon.
The 7 Best Ecommerce Strategies and How to Implement Them
How do you turn your eCommerce sales from ‘okay, I guess’ to ‘wow!’? You’ve tried everything to bring in more traffic and convert. Mailshots, social media campaigns, SEO and SEM. Everything you do helps a little but nothing seems to lift you onto the next level. I want to share some eCommerce strategies with you that can help boost your visitor count. And turn those browsers into paying customers. These tips may seem off-base at first. But they work, as many out-of-the-box eCommerce marketing strategies do.
eCommerce Thrives in COVID-19 Era
In a time when many small businesses are floundering, eCommerce is unapologetically thriving. According to Digital Commerce 360, over $200 billion were spent with U.S. online retailers in quarter two alone. That’s up 14.7-percent from quarter two in 2019, and up 16.2-percent from the first quarter in 2020. Let’s break that down further - one in every $5 spent in April through June came from online orders. Make no mistake: eCommerce is big business.
A Brief History of E-commerce
Most of us think of e-commerce as the relatively new process of adding a product to a shopping cart and buying something online. But the truth is e-commerce has been around for decades, long before Amazon and eBay, long before shopping carts, even long before the Internet as we know it existed.
